vimigo Success Stories
F&B
Golden Choice
A Trusted First Choice
One-Stop F&B Solutions & Entrepreneurship Platform
From 20 to
40
employees
Sales doubled
100
percent
"vimigo helped us built a transparent management system with clear goals and fair rewards, achieving 100% sales growth while expanding the team from 20 to 40 members"
Golden Choice Sdn. Bhd. was established in 2001 and focuses on supplying food, beverage products, and equipment.
For over 20 years, we have supported the growth of countless F&B businesses. From a small company, we have grown into a trusted local and international partner.
We believe restaurant owners need more than machines.
They need a stable, innovative, long-term partner.
That is why we insist on quality and obtained ISO 9001:2015 certification.
Over the past three years, we have successfully helped 5,000+ entrepreneurs start their businesses.
Golden Choice’s culture emphasizes simplicity, integrity, excellence, innovation, and win-win partnerships.
We are not just a supplier but a business partner on the entrepreneurial journey.
8 Years
Growing with vimigo
Before join vimigo
- The boss wanted the company and employees to grow together but only knew how to increase pay, not how to motivate.
- Employees lacked initiative and self-motivation.
- Profit sharing was discussed but no proper mechanism existed.
- SOPs were unclear. The team had about 10 members, and management was chaotic.
- The owner felt the old management approach was unsustainable.
- Although the company grew 30% annually, the owner was overwhelmed and had no time for planning.
- The internal system existed only in the boss’s mind. Employees were unclear due to poor communication and transparency.
After join vimigo
- Mechanism & Culture Together: 50% performance mechanism (VIMIGO), 50% culture evaluation (team review + self review + HOD scoring).
- Sales doubled (100%). Team size increased from 20 to 40.
- Salary and promotion mechanisms became transparent and fair.
- Employees became more proactive. A strong core team gradually formed.
- HOD roles became clearer, making talent development easier.
- Every HOD sets clear goals and communicates: “What will you achieve, and what will you gain”
- Management became easier for the boss: processes are clear, standardized, and delegable to HODs.
- Key mindset shift (WiFi culture): Align profit sharing with aligned thinking.
From Workplace Challenges to Seamless vimigo Solutions
Implementation Challenges
Communication Gaps
The boss and employees had different mindsets.
Understanding and acceptance took time.
Time Investment
Extra time was needed initially to communicate and adjust the system.
Employee Adaptation
Some employees resisted or felt the new system was troublesome.
vimigo Solutions
Owner-led
The boss personally launched the system and worked with core team members to build a supportive culture.
Gradual Progress
Start with vimigo basics and key metrics.
Expand to monthly, quarterly, and yearly reviews.
Clarify the WHY
Continuously explain why change is necessary and the benefits it brings.
Dynamic Adjustments
Policies are reviewed every six months.
Direction and employee goals are adjusted when needed.
Culture Building
New employees learn the company’s core values.
Culture is reinforced through team scoring, self-review, and HOD evaluations.
Incentive System
- Transparent salary, promotion, and bonus systems
- Short-term, mid-term, and long-term rewards
- Company travel incentives (EWF rewards)
- Different benefits and perks
- AJK committee + vimiChallenge to develop leadership and teamwork
Favorites vimigo Apps
Clear Sales Direction
Shared Success Mindset
Clear targets with rewards
Improves Data Tracking
Diamond Rewards System